Your own $100 startup

Author

Nested Genius
April 09, 2024

It’s Tuesday!

As the sun rises, so do your opportunities. Let’s delve into the pages of "The $100 Startup" to uncover a real-life tale of small beginnings and big successes.

In today’s email:

  • Featured story

  • Lessons from The $100 Startup

  • Your challenge

  • What to read

Featured Story: From $100 to Digital Gold

Meet Brett Kelly, an ordinary guy with an extraordinary idea. Armed with a mere $100, he embarked on a journey that would change his life. Brett’s passion? Organization. He believed that everyone deserved a smarter way to manage their digital clutter. So, he created a digital notebook called “Evernote Essentials”. With meticulous attention to detail, he poured his heart into crafting a guide that unlocked the full potential of Evernote. And guess what? People loved it! They craved simplicity, and Brett delivered. He sold his creation for a modest $29, and soon, it became the go-to resource for Evernote enthusiasts worldwide. Brett’s $100 investment transformed into a six-figure income. Lesson learned? A Benjamin can ignite digital gold.

How to Launch Your Own $100 Startup

  1. Find Your Spark: What makes your heart race? Your $100 venture should align with your passion. Whether it’s crafting, consulting, or creating, let your enthusiasm guide you.

  2. The Minimalist Business Plan: Forget the 50-page business plan. Grab a napkin (or a digital equivalent) and jot down:

    • Your Product/Service: What will you offer?

    • Your Audience: Who needs it?

    • Your Unique Twist: What sets you apart?

  3. Resourceful Spending: Brett didn’t splurge on fancy marketing campaigns. He invested in clarity, simplicity, and value. Prioritize wisely.

  4. Launch and Learn: Don’t wait for perfection. Launch your MVP (Minimum Viable Product). Test, tweak, and iterate. Brett’s first version of “Evernote Essentials” wasn’t flawless, but he learned and improved.

  5. Spread the Word: Brett shared his creation on Evernote forums, blogs, and social media. Word-of-mouth marketing is potent. Share your story, and let curiosity do the rest.

This Week’s Challenge: The $100 Side Hustle

Inspired by Mike and Sarah's entrepreneurial spirit, we challenge you to launch your own side hustle with just $100 or less. Your mission, should you choose to accept it: Start a side hustle with $100 or less. Here are some ideas:

  • Custom T-Shirt Printing: Grab plain tees, stencils, and fabric paint. Create unique designs and sell them online.

  • Pet Services: Offer dog walking, pet sitting, or grooming services.

  • Plant Parenthood: Buy seeds, pots, and soil. Grow succulents or herbs and sell them locally.

  • Freelance Skills: Use platforms like Fiverr or Upwork to offer your expertise (writing, design, coding, etc.).

Remember, it’s not about the amount; it’s about the ingenuity. Share your journey with us using #100StartupChallenge!

What to Read

See you next week!